Tag Archives: Marketing

Creating Value Relationships with LinkedIn

Building communities through social networking and social PR is the new marketing.  It’s no longer about WIFM, but rather, what’s in it for WE. In addition to being a powerful social networking tool for B2B partnerships and even B2C, Linked In is rapidly becoming the recruiters tool of choice.  Now, you can search and follow companies,

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Marketing Makeover- Writing a Bio

In my work with solo-preneurs and consultants,  the mantra I most frequently hear from the , “I don’t know how to market myself”. The most important element in any marketing message is authenticity. Commitment to your intention and authenticity in your message builds trust and retains clients. About Us- The Bio: Interestingly enough, I have

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