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	<title>Shera R. Sever: Awakening Leaders™ &#187; Web 2.0</title>
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	<link>http://sherylsever.com</link>
	<description>Leadership &#38; Human Capital Consultant, Marketing Expert, Speaker, Writer, Facilitator, Coach</description>
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		<title>What do YOU do for a living? Make A Change -Create a Movement</title>
		<link>http://sherylsever.com/2010/07/what-do-you-do-for-a-living-make-a-change-create-a-movement/</link>
		<comments>http://sherylsever.com/2010/07/what-do-you-do-for-a-living-make-a-change-create-a-movement/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 22:01:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business coaching]]></category>
		<category><![CDATA[Career development]]></category>
		<category><![CDATA[Coaching]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Life Purpose]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[paradigm shifts]]></category>
		<category><![CDATA[small business development]]></category>
		<category><![CDATA[team building]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Seth Godin]]></category>
		<category><![CDATA[Tribes]]></category>

		<guid isPermaLink="false">http://sherylsever.com/?p=2583</guid>
		<description><![CDATA[In one of my past blog posts on business models,  I cited Seth Godin and his book: Tribes- We Need You to Lead Us! Tribes are everywhere,and thanks to the internet, we can find who and what we want to connect with: Work tribes, community tribes, spiritual tribes ,Ukranian dancers. . . According to Seth [...]]]></description>
			<content:encoded><![CDATA[<p><strong><span style="color: #000080;">In one of my past <a href="http://sherylsever.com/2009/05/thinking-about-business-models-seth-godin/">blog posts</a> on business models,  I cited <a href="http://www.sethgodin.com/sg/">Seth Godin </a>and his book: Tribes- We Need You to Lead Us! </span></strong></p>
<p><span style="color: #000080;"><strong>Tribes  are everywhere,and thanks to the internet, we can find who and what we want to connect with:<br />
</strong></span></p>
<p><span style="color: #000080;"><strong>Work tribes, community tribes, spiritual tribes ,Ukranian dancers. . .<br />
</strong></span></p>
<p><span style="color: #000080;"><strong> According to Seth Godin,  assembling tribes (not money and factories) can change the world.  You don&#8217;t need everyone. What you need is 1000 dedicated fans, true believers, supporters, doers, etc.  The hypnosis of mass-marketing no longer works. Leading and connecting people and ideas does.<br />
</strong></span></p>
<p><span style="color: #000080;"><strong>What do &#8220;tribe&#8221; leaders have in common?</strong></span></p>
<ul>
<li><span style="color: #000080;">They challenge   the status quo- who are you upsetting?</span></li>
<li><span style="color: #000080;"> They are curious and build a culture- who are you connecting?<br />
</span></li>
<li><span style="color: #000080;">They commit to leading with unrelentless focus and passion</span></li>
</ul>
<p><strong><span style="color: #000080;"> Get inspired- watch Seth Godin&#8217;s presentation from TED :</span></strong><br />
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<p><span style="color: #000080;"><strong>If  you are feeling  a bit stuck or in transition, get our of your comfort  zone, and do something! Just by taking the action (any action!) will  unleash your potential, creativity, and attract others who want to get  on board with you! </strong></span></p>
<p><span style="color: #000080;"><strong> Find a  group or cause that is disconnected-  organize and connect them. This is what you do for a living!<br />
</strong></span></p>
<p><span style="color: #000080;"> </span></p>
<p><span style="color: #000080;"> </span></p>
<p style="text-align: left;"><strong><span style="color: #000080;">Start something that matters. </span></strong></p>
<p style="text-align: left;"><strong><span style="color: #000080;">Start. </span></strong></p>
<p style="text-align: left;"><strong><span style="color: #000080;">Do it. </span></strong></p>
<p style="text-align: left;"><strong><span style="color: #000080;">We need it (and so do you!)</span></strong></p>
<p style="text-align: left;">
<p style="text-align: left;"><strong><span style="color: #000080;">Not sure where to get started?  <a href="http://www.sherylsever.com/contact">Contact me </a>. . . 1, 2, 3,     GO!<br />
</span></strong></p>
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		<title>Collaboration 2.0: Leaders as Collaborative Strategists</title>
		<link>http://sherylsever.com/2009/05/collaboration20-leaders-as-collaborative-strategists/</link>
		<comments>http://sherylsever.com/2009/05/collaboration20-leaders-as-collaborative-strategists/#comments</comments>
		<pubDate>Fri, 22 May 2009 21:58:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[organizational development]]></category>
		<category><![CDATA[talent management]]></category>
		<category><![CDATA[team building]]></category>
		<category><![CDATA[Administaff]]></category>
		<category><![CDATA[Chip Conley]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[happyabout.info]]></category>
		<category><![CDATA[Jim Collins]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Mindjet]]></category>
		<category><![CDATA[Paul Hawken]]></category>
		<category><![CDATA[Peter Senge]]></category>
		<category><![CDATA[Toyota]]></category>
		<category><![CDATA[Web 2.0 Expo]]></category>
		<category><![CDATA[WiserEarth]]></category>
		<category><![CDATA[www.solonline.org]]></category>

		<guid isPermaLink="false">http://sherylsever.com/?p=1951</guid>
		<description><![CDATA[It&#8217;s 2009. Let&#8217;s all agree- Collaboration is a Social Imperative. Thus, I am delighted to be  one of 20+ contributing writers to the just released publication, 42 Rules for Successful Collaboration What do Cisco, Disney, Toyota, Mindjet, Adminstaff, Joire De Vivre have in common? RULE #29   Use Leaders as Collaborative Strategists 2009, ©Shera R. Sever &#38; [...]]]></description>
			<content:encoded><![CDATA[<h3 style="text-align: left;"><span style="font-weight: normal; color: #000080; font-size: 13px;"><strong>It&#8217;s 2009. Let&#8217;s all agree- Collaboration is a Social Imperative</strong>.</span></h3>
<p><span style="color: #000080;">Thus, I am delighted to be  one of 20+ contributing writers to the just released publication, </span><span style="color: #000080;"><a href="http://www.marketerschoice.com/app/?af=987871&amp;u=http://happyabout.info/42rules/successful-collaboration.php"><strong></strong></a><strong><a href="http://www.marketerschoice.com/app/?af=987871&amp;u=http://happyabout.info/collaboration2.0.php"></a></strong></span></p>
<p><a href="http://www.marketerschoice.com/app/?af=987871&amp;u=http://happyabout.info/42rules/successful-collaboration.php"></a><a href="http://www.marketerschoice.com/app/?af=987871&amp;u=http://happyabout.info/42rules/successful-collaboration.php"><strong><a href="http://www.marketerschoice.com/app/?af=987871&amp;u=http://happyabout.info/collaboration2.0.php">4</a>2 Rules for Successful Collaboration </strong></a></p>
<p><img class="size-full wp-image-2059 alignleft" title="succcess_collab_book_3d" src="http://sherylsever.com/wp-content/uploads/2009/05/succcess_collab_book_3d.png" alt="succcess_collab_book_3d" width="83" height="119" /></p>
<p><span style="color: #000080;"><strong>What do Cisco, Disney, Toyota, Mindjet, Adminstaff, Joire De Vivre have in common?<br />
</strong></span></p>
<h3><span style="color: #000080;"><strong>RULE #29   Use Leaders as Collaborative Strategists</strong></span></h3>
<p><span style="color: #000080;"><strong>2009, ©Shera R. Sever &amp; <a href="http://www.marketerschoice.com/app/?af=987871&amp;u=http://happyabout.info/42rules/successful-collaboration.php">SuperStar Press</a><br />
</strong></span></p>
<p><span style="color: #000080;">Get the right people on the bus and in the right seats, with a commitment to building a best-in-class collaborative culture.</span></p>
<p><span style="color: #000080;">Focus on internal-facing collaboration that encourages collective intelligence (simple yet intentional engagement).</span></p>
<p><span style="color: #000080;">Recognize those within the organization who consistently share information, resources, responsibilities, while engaged in and committed to organizational and personal excellence.</span></p>
<h3><span style="color: #000080;"><strong>Start with Talent Management</strong></span></h3>
<p><span style="color: #000080;"><strong>• Get the right people on the bus. </strong>Build a superior team by recruiting those who have a track record of working and playing well with others, and communicating with transparency, while confronting brutal facts.</span></p>
<p><span style="color: #000080;"><strong>• Make collaboration a core competency for any position. D</strong>efine the specific functions and expectations in the professional development plan.  When collaboration is a core value, employees are able to see the results of their work and the impact it has on company, clients, and colleagues. This in and of itself is the reward.</span></p>
<p><span style="color: #000080;"><strong>• Create a Collaboration Manager/ Coordinator position</strong> to promote, coordinate and manage your internal systems for knowledge sharing, skill and learning development. Look beyond HR, Marketing or Corporate Communications for this collaboration evangelist. Design the position around competencies and overarching organizational goals and objectives.</span></p>
<p><span style="color: #000080;"><strong>• Engage all your people in &#8220;big picture&#8221; solutions</strong>. Interestingly enough, a 2008 study available through the <a href="(http://www.solonline.org/PublicationsAndResources/SoLNewsletter/)">Society of Organizational Learning</a> shows that fewer than 35 percent of employees from 100 companies surveyed, know or are clear about how their role fits into the bigger picture—the overall business objectives and strategic plan. Best leaders motivate with questions, not initiatives.</span></p>
<p><span style="color: #000080;"><strong>• </strong><strong>Focus on &#8220;internal facing&#8221; online communities</strong>. Awareness Networks released their 2008 white paper, revealing that 82 percent of over 162 leaders surveyed have seen that Web 2.0 technologies (particularly &#8220;company branded&#8221; Wikis) increase knowledge sharing, employee collaboration, and improved internal communications, and help employees &#8220;find&#8221; each other.</span></p>
<p><span style="color: #000080;"><strong>• </strong><strong>Continue to make Learning &amp; Development a top priority</strong>. Optimum learning and development occur in systems where there is a rich web of interactions—and this is collaboration. As organizational leaders, ask where collaborative learning communities could be built or expanded upon?*</span></p>
<p style="text-align: center;"><span style="color: #000080;"><strong> </strong><strong>What new leadership and communication skills are needed cross-functionally to allow for full collaborative engagement in your organization?</strong></span></p>
<p><span style="color: #000080;">*Note:  Some of the most impressive learning communities are being birthed in the non-profit sector. Paul Hawken&#8217;s WiserEarth.org site encompasses shared knowledge and learning communities from more than 13,000 organizations worldwide.</span></p>
]]></content:encoded>
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		</item>
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		<title>Business Model Revolution- Seth Godin</title>
		<link>http://sherylsever.com/2009/05/thinking-about-business-models-seth-godin/</link>
		<comments>http://sherylsever.com/2009/05/thinking-about-business-models-seth-godin/#comments</comments>
		<pubDate>Wed, 06 May 2009 16:25:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business coaching]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://sherylsever.com/?p=1868</guid>
		<description><![CDATA[How are you reinventing yourself and your business models? An upside to the recession is that more and more people are awakening to their purpose and mission and realizing that the &#8220;job&#8221; just may be obsolete. I found author of Tribes-We Need you to Lead Us , Seth Godin&#8216;s , recent blog post practical and [...]]]></description>
			<content:encoded><![CDATA[<p class="entry-header"><strong><span style="color: #000080;">How are you reinventing yourself and your business models? An <a href="http://sherylsever.com/2009/03/innovation-reinvention-the-upside-of-the-recession/">upside to the recession</a> is that more and more people are awakening to their purpose and mission and realizing that the &#8220;job&#8221; just may be obsolete. </span></strong><span style="color: #000080;">I found author </span><span style="color: #000080;">of</span><em><span style="color: #000080;"> Tribes-We Need you to Lead Us </span></em><span style="color: #000080;">, <a href="http://www.sethgodin.com">Seth Godin</a><em>&#8216;s</em></span><em><span style="color: #000080;"> ,</span></em><span style="color: #000080;"> recent blog post</span><em><span style="color: #000080;"> </span></em><span style="color: #000080;">practical and helpful. </span><em><span style="color: #000080;"> </span></em><span style="color: #000080;">The business model revolution is about cooperation and collaboration, not competition.</span><strong><span style="color: #000080;"><a href="http://sherylsever.com/wp-content/uploads/2009/05/51drpze7irl_aa75_.jpg"><img class="alignright size-full wp-image-1893" title="51drpze7irl_aa75_" src="http://sherylsever.com/wp-content/uploads/2009/05/51drpze7irl_aa75_.jpg" alt="51drpze7irl_aa75_" width="137" height="137" /></a></span></strong></p>
<div class="entry-body">
<p><span style="color: #000080;">A business model is the architecture of a business or project. It has four elements:</span></p>
<ol>
<li><span style="color: #000080;">What compelling reason exists for people to give you money? (or votes or donations)</span></li>
<li><span style="color: #000080;">How do you acquire what you&#8217;re selling for less than it costs to sell it?</span></li>
<li><span style="color: #000080;">What structural insulation do you have from relentless commoditization and a price war?</span></li>
<li><span style="color: #000080;">How will strangers find out about the business and decide to become customers?</span></li>
</ol>
<p><span style="color: #000080;">The internet 1.0 was a fascinating place because business models were in flux. Suddenly, it was possible to have costless transactions, which meant that doing something at a huge scale was very cheap. That means that #2 was really cheap, so #1 didn&#8217;t have to be very big at all.</span></p>
<p><span style="color: #000080;">Some people got way out of hand and decided that costs were so low, they didn&#8217;t have to worry about revenue at all. There are still some internet hotshot companies that are operating under this scenario, which means that it&#8217;s fair to say that they don&#8217;t actually have a business model.</span></p>
<p><span style="color: #000080;">The idea of connecting people, of building tribes, of the natural monopoly provided by online communities means that the internet is the best friend of people focusing on the third element, insulation from competition. Once you build a network, it&#8217;s extremely difficult for someone else to disrupt it.</span></p>
<p><span style="color: #000080;">As the internet has spread into all aspects of our culture, it is affecting business models offline as well. Your t-shirt shop or consulting firm or political campaign has a different business model than it did ten years ago, largely because viral marketing and the growth of cash-free marketing means that you can spread an idea farther and faster than ever before. It also makes it far cheaper for a competitor to enter the market (#3) putting existing players under significant pressure from newcomers.</span></p>
<p><span style="color: #000080;">This business model revolution is just getting started. It&#8217;s&#8217; not too late to invent a better one.</span></div>
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